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How To Apply 80/20 Principle To Your Blogging Career

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Did you just say, what is 80/20 principle and blog has in common again SirPhren? Well, you will soon know. 80/20 principle can be applied to any part of our lives, be it work, home, or in a relationship. How do you do first things first, when everything seem to come first? The principle will shed more lights.

80/20 Principle Intro

 

80/20 or Pareto principle was invented by Vilfredo Pareto centuries ago. It says, 80% of your activities, will give you 20% results. While 20% of your activities will give you 80% results. Then, what are the activities you do daily, weekly, monthly that will in the long run give 20% results and what are those that will give 80% result.

The ones that will give you 20% results are the easy things, time wasters, distracting things that will take 80% of your time and attention. While the ones that give you 80% results are what you are expected to do. They are the demanding, sometimes difficult stuffs. They are not usually things you can do in a twinkle of an eye.

But as humans that we are, we are always in the temptation to do the easy things first and by the time we want to pick on the real things, time would have gone.

 

How to use 80/20 Principle as A Blogger

You will agree with me that being a blogger can be demanding. We want to write, write, write and write. Especially if you are in the news niche, you must be super consistent. But that does not mean you will get tons of traffic.

 

The reason most bloggers get disturbed is, they spend most time writing and posting but they were ignorant of this principle. How can this principle help you as a blogger if you don’t already have heavy traffic?

1). Analyse, understand your blog and yourself

Before this principle can work for you on your blog, you need to first analyse and understand yourself and how your blog works. In analysing yourself, look for your strength and your weakness.

 

Understand when you write more and better, know the period of the day you write better without distraction. Is it in the night or early in the morning? Look into your blog and fetch out blog posts that give you the most traffic and improve on writing on such topics.

 

As a blogger who still keeps his/her 9-5 job, you need to rest, make out time with family and still keep your visitors engaged with new contents at least once a week. Work at your job while you do, and write on your blog while you do. While at work, you can get idea for your blog post. When you do, make sure you write the ideas down and build on them later.

 

2). Write less and better

Write less? Well, If you are not in the entertainment or news niche, you will need to write lesser than you have been writing. In writing less, I do not mean you should reduce your post length, but to reduce how often you publish them.

 

Even as a news blogger, you should try as much as possible to know the kind of news your visitors liked to read and share more of them. If you want to marge your blogging career with your 9-5 job, this will be required of you. You can’t afford to be writing everyday, you need some to cool off and think about what you write, if you want to write cool articles.

When I started out, I was tempted to write everyday, but it didn’t work out for me. I had to sit down and see how things can work for me. But then, I don’t want to go into copy and pasting. I had to write less to be able to write better. While writing less, write articles that give you 80% results. That is where 80/20 principle comes into play.

3). Share more

Fundbox advised, sharing your blogs on social media shouldn’t be a one-off thing, especially on Twitter where tweets come and go in the blink of an eye. Give it a go and change-up the message to see which gets the most traction over a 24-hour period.

 

If your blog isn’t time-sensitive, plan on posting about it on social media multiple times over the coming months to help drive more blog traffic via views and shares. You can automate this with tools like Hootsuite and Facebook’s scheduling tools.

 

As a blogger who has another job, you need to imbibe the habit of writing less and sharing more. This is where the bulk of 80/20 principle lies. As a blogger or internet owner, we cherish to see tons of traffic to our blogs but, from observations, publishing tons of posts do not mean increase in traffic.

 

You must make sure large number of people see a particular post. That is what you can’t do with writing everyday. As a news blogger, of course you need to keep updating your blog post almost every hour.

 

What you need to do, is to make sure there are people or ways to get your blog posts reach more audience. Ways to share more are;

 

1). Paid advert: Facebook and twitter and some other social media are the best place paid advert works. The time of targeting when your readers will be online so that you can share to them is over. Most of your friends on social media don’t see. But when you pay for advert as low as $5, more people get to see your article.

 

2). Sharing your articles on forums

Apart from social media, there are quite numbers of forum where you can share your articles. Forums usually have sections for various topics. When you write an article on a particular topic, get signed up on a forum, find a group similar to the topic you have written on and share your articles. Let your articles go further than you write.

Conclusion

In conclusion, 80/20 principle helps you understand yourself, write less, and share more, you will be able to know what type of your post drive more traffic, write more and good content and reach out to more readers. Which will eventually give you the 80% results.

 

Instead of spending 80% of your time writing and have no other time to concentrate fully on your 9-5 job.

Doing much doesn’t mean you are getting much done!


How have you been managing your blog with school, work and family? Let me know in the comment and endeavor to share with others.
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I am Obembe Sunday Dapo. A Registered Nurse, Writer, Blogger & Blog designer. Am simply an internet addict. I love sharing information with people. "The more you teach, the more you learn." I own AssistBlogger. Learn more about me HERE👈You are welcome! Don't forget to like my page.👍

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Blog Advice

Common Domain Name Mistakes Made By Bloggers

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When you start your blog/website, you will need a custom domain. With a custom domain, you will be seen as a blogger or online business owner who takes the blogging serious. Even with this, there are some common domain name mistakes some of us bloggers have made or are making presently.

 

In this article, I will be sharing with you what domain is, how to choose and buy a domain name and domain name mistakes I and others have made.

What is domain name?

Domain name is your personal web address on the internet that you will be globally recognized by. It represents your blog, brand or business. E.g www.justasknurse.com, www.fellownurses.com etc.

How to choose a domain name

When starting your blog, [read how to start a blog here] you will need a custom domain name. But the issue is, how do you choose and buy your domain name?

In choosing your domain name, there are some things you should consider. Viz;

1). Research your domain before registering it

Before you just go ahead to choose a domain name, perform keyword research on it. Findings revealed that a domain that says everything about your niche perform better in SEO than domain that’s not. If you want o use your name or nickname, search it first on google to see if its been used for a similar niche or not. I made this mistake then.

2). Buy from a reliable domain registrar

When buying your domain name from any registrar, look out for the ICANN and Whoisguard policy. Are they free and included? Whoisguard privacy protects your info on the internet. Namecheap offers free Whoisguard privacy for life.

3). Take note of the renewal fee

Normally we are tempted to pay for the first year alone. Domain can be sold for you at £.9 but what about the renewal fee? Will it be that amount? Will you be able to afford? Consider this also

4). Don’t use punctuations in between domain name

One major mistake you can make is having hypen (-) in between your domain name as in www.i-am-sirphren.com. Remember, if your visitors typed it without the hypen, it won’t give them their expected result.

5). Do not use difficult-to-pronounce and too long address or name.

Make sure your domain name is as short as possible. Having a too long name may be discouraging to your audience.
Apart from making it short, make it a name that is easy to pronounce. Using a name difficult to pronounce is out of it. As at the time of writing thus post, am unable to remember a domain name of a blog I came across months back. You know why? I can’t spell the name let alone pronounce it.

How To Buy A Domain Name

To buy your domain name after you might have considered some vital points, as I have pinpointed above, you will need your;

1). Email: Either Yahoo or Gmail
2). MasterCard or Visa card details or Paypal account. 
 
3). Home/Office address
Then, proceed to Namecheap choose and buy your domain name.
Common domain name mistakes

Common Domain name mistakes made by bloggers

From when I started my blogging journey till this moment, I have made some mistakes, especially with domain name and I have seen other bloggers make some.

Sometimes, what we don’t know, we don’t just know it.

Some of the common mistakes are;

1). Relying on free domains

I recently wrote on the benefits of custom domains on your blog. You may want to read here. Sitting on free domains e.g SirPhren.blogspot.com or sirphren.WordPress.com is not the best way to go.
Using free domains make people look at you as someone who is not serious about the blog and may not want to partner or advertise with you. Apart from this, if google or WordPress mistakenly delete your blog, you have lost all your articles.
When I started, I thought it was cool to have free domains, but Alas, it wasn’t.
Thinking about starting your blog, start with a custom domain.

2). Buying non .com extensions because they are cheap e.g .tk, .us, .online, .website, etc.

I made this mistake last year and have seen some of my friends do the same. If you are creating a blog for an organization, it is cool to use .org. The best extension you can use is .com. You know why? Because that is what people are used to!
You can even prevent others from buying them by buying and redirecting them to a single domain (if you have the means).
Bloggers to go for .us, .tk, .online because they are cheap and because a company is using the .com version of the domain. If the .com version of your domain is taken, rack your brain for a new one. Don’t forget sirphren.online is different from sirphren.com

The unfortunate thing sometimes is hoping to buy the .com extension later and find out that it has been taken! Like one of my friend did. He had to buy a different domain.

When you extend your domain to your country alone e.g .in, .uk, .ng etc, only people from your country will see your blog on search engine when you start ranking.

 
About .com.ng and .org.ng
Another mistake is buying this kind of domain because you see other popular blogs using it. Not knowing that they have the .com extension redirected to the .com.ng
If you are using .com.ng (the ng stands for Nigeria), check the .com version of your domain and see. Another person may decide to buy the .com version and start competing with you if it happens to be the same niche as you.
Remember, sirphren.com is different from sirphren.com.ng or .org.ng or .co.uk. You get what I mean? Good!

3). Paying for a year and hoping to renew in the subsequent years

Another mistake I made was paying for one year when I could have paid for 2-3years. A .com domain usually cost $10.98 on domain in the first year. Buying for two years will be roughly $22. Now that I have bought for just a year, renewal is $22 alone! Which could have covered the cost of two year’s domain.
When buying your domain name, have the renewal fee at the back of your mind.

4). Buying domain name very similar to competitor’s name

Just this year I saw this. Someone bought a domain 9jaloaded.com.ng. And I wondered how he would rank by competing with Naijaloaded.com.ng.
Before you jump at your domain, check out who your competitors are and the niches they are in.

5). Changing domain name often

The older your domain name, the higher your domain authority (if you do it right). Changing your domain name will do more arm than good. Assuming your DA is 30 before you change domain. You will have to start from zero again. Not only that, you will have to update your details on social media and even with your visitors.
I made this mistake, don’t make such. They are costly.

Conclusion

In this post I have tried to highlighted what domain name is, how to choose a domain and the common domain name mistakes made by blogger.
Your domain says a lot about your blog. Reduce the mistakes to minimal.
What other domain name mistakes do you think do you think bloggers make? Feel free to share with me.
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