Did you just say, what is 80/20 principle and blog has in common again SirPhren? Well, you will soon know. 80/20 principle can be applied to any part of our lives, be it work, home, or in a relationship. How do you do first things first, when everything seem to come first? The principle will shed more lights.
80/20 Principle Intro
80/20 or Pareto principle was invented by Vilfredo Pareto centuries ago. It says, 80% of your activities, will give you 20% results. While 20% of your activities will give you 80% results. Then, what are the activities you do daily, weekly, monthly that will in the long run give 20% results and what are those that will give 80% result.
The ones that will give you 20% results are the easy things, time wasters, distracting things that will take 80% of your time and attention. While the ones that give you 80% results are what you are expected to do. They are the demanding, sometimes difficult stuffs. They are not usually things you can do in a twinkle of an eye.
How to use 80/20 Principle as A Blogger
The reason most bloggers get disturbed is, they spend most time writing and posting but they were ignorant of this principle. How can this principle help you as a blogger if you don’t already have heavy traffic?
1). Analyse, understand your blog and yourself
Before this principle can work for you on your blog, you need to first analyse and understand yourself and how your blog works. In analysing yourself, look for your strength and your weakness.
Understand when you write more and better, know the period of the day you write better without distraction. Is it in the night or early in the morning? Look into your blog and fetch out blog posts that give you the most traffic and improve on writing on such topics.
2). Write less and better
Write less? Well, If you are not in the entertainment or news niche, you will need to write lesser than you have been writing. In writing less, I do not mean you should reduce your post length, but to reduce how often you publish them.
Even as a news blogger, you should try as much as possible to know the kind of news your visitors liked to read and share more of them. If you want to marge your blogging career with your 9-5 job, this will be required of you. You can’t afford to be writing everyday, you need some to cool off and think about what you write, if you want to write cool articles.
When I started out, I was tempted to write everyday, but it didn’t work out for me. I had to sit down and see how things can work for me. But then, I don’t want to go into copy and pasting. I had to write less to be able to write better. While writing less, write articles that give you 80% results. That is where 80/20 principle comes into play.
If your blog isn’t time-sensitive, plan on posting about it on social media multiple times over the coming months to help drive more blog traffic via views and shares. You can automate this with tools like Hootsuite and Facebook’s scheduling tools.
You must make sure large number of people see a particular post. That is what you can’t do with writing everyday. As a news blogger, of course you need to keep updating your blog post almost every hour.
Apart from social media, there are quite numbers of forum where you can share your articles. Forums usually have sections for various topics. When you write an article on a particular topic, get signed up on a forum, find a group similar to the topic you have written on and share your articles. Let your articles go further than you write.
Instead of spending 80% of your time writing and have no other time to concentrate fully on your 9-5 job.
Doing much doesn’t mean you are getting much done!